To get traffic to your affiliate programs or website, there are 2 popular ways, read below:
Free Traffic
- You can get Free traffic from Google or Bing (organically). This will take some time because you need to have great content on your website which will be indexed by Google and Bing. Make sure you write great articles or product reviews on your website. Make sure they are long. Search engines love long well written articles. 

- You can also get free traffic from Social Media such as Facebook, Twitter, Reddit and YouTube. Make sure you don’t spam and write quality content which can be helpful for others. People will eventually view your profile which can get visitors to your website. Again this will take some time build a great profile. 

- You have to be patient and work hard, slowly you will start getting quality traffic to your website or affiliate program!

Paid Traffic
- You can get instant traffic using paid advertising from Google Ads, Microsoft Ads, Linked-in, Facebook and more. This will cost you money but if you need instant traffic these are really good. Many times Google and Microsoft offer coupons to new users which you can use to start advertising. These are also very effective because they can send targeted traffic to your affiliate program